Joomla!® is a very popular content management system used by large and small websites and is an open source solution that is freely available to everyone. "Out of the box" it provides robust user management, content authoring, flexible content publishing and display and easy to use site management interfaces.

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We primarily use the Joomla!® open source Content Management software platform. Powerful and flexible websites can be built using Joomla "out of the box." The full power of Joomla is it can be easily extended or customized for the requirements of your web site. Joomla Extensions are software modules that "extend" or modify the behavior of the basic Joomla system. They range form simple additions or modifications to the basic content layout, for example placing a google ad inside your content to adding discussion forums, photo galleries, or even complete applications like e-commerce systems or job banks.

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Out of the thousands of available Joomla!® extensions we tend to use a small number of popular extensions for the commonly required features of a web site.

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Search Engine Optimization

is a set of practices and technologies to improve volume and quality of traffic to your web site.

While there are many genuine SEO experts, writers and consultants there are many recyclers of myth and common wisdom in order to sell books, subscriptions and services. Caveat emptor. You should be sceptical of promises to make your website list top in google searches or achieve a home page rank of over 4 in a short period of time. SEO is dynamic and techniques and rules change constantly. An expert will spend a significant amount of their time researching and reviewing the latest information. Google has a wealth of advice for keeping your site SEO "clean." Also you will need patience. In my experience and concensus among legitimate SEO experts, it is not until a blog is 6 to 12 months old that it really begins to grow in its authority in Google.

TrueBlue Web takes a conservative approach to SEO and we are continually reviewing the state of the art of SEO and interpretting for our customers.

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